In a world where fashion often feels fast, fleeting, an impersonal, Frankly Fabulous was born out of a desire to do things differently. We believe every woman deserves to experience designer-quality fashion without the designer price tag; and that luxury should feel personal, attainable, and meaningful
Our secret? A meticulous, heart-felt curation process that blends style, sustainability and soul.
A Boutique Built on Discovery
Frankly Fabulous is more than a boutique—it’s a treasure hunt for the extraordinary. Each season, we embark on a journey to uncover exceptional pieces from around the world, traveling through ateliers, trade shows, and artisan studios to find designs that inspire.
From handmade jewelry in India to artisanal accessories from Italy and independent designers across the U.S., every piece in our collection has been chosen with intention. We look for beauty that goes beyond the surface—pieces that tell a story, evoke emotion, and make our customers feel like their most fabulous selves.
Explore Our Curated Selections
Designer Quality, Without the Markup
One of the most frequent compliments we hear from our customers is that our pieces “look and feel designer.” That’s because they are—just without the inflated price tags.
By working directly with independent designers and small artisan workshops, we skip traditional retail markups and pass the savings on to you. Our goal is to make upscale fashion accessible, without compromising on quality or ethics.
Every detail matters—from the stitching on a jacket to the clasp on a necklace. If it doesn’t meet our standards for craftsmanship, originality, and durability, it doesn’t make it into our boutique.
“We don’t chase trends. We chase timelessness, quality, and confidence.”
Sourcing with Heart and Intention
Our curation process extends far beyond aesthetics—it’s guided by a deep commitment to ethical sourcing and sustainability. We seek out partners who prioritize fair labor practices, environmentally responsible materials, and community impact.
Many of our collaborations are with minority-owned or women-led businesses, because we believe fashion should uplift and empower at every level. Supporting small makers means preserving craftsmanship, honoring heritage, and giving back to the creative hands that bring beauty into the world.
Learn About Our Sustainable Values
Why We Believe in Moderate Price Points
To us, “moderate” doesn’t mean ordinary—it means intentional. By keeping our prices fair, we invite more women to experience the joy of owning something truly special.
Fashion should never feel out of reach. It should be inclusive, inspiring, and deeply personal—an everyday luxury that makes you feel extraordinary.
When you invest in a piece from Frankly Fabulous, you’re not just buying clothing or accessories—you’re joining a movement toward conscious consumption and meaningful style.
Your Style, Your Story
Every piece we curate is designed to complement your individuality—to help you express who you are with confidence and grace. Whether you’re discovering a statement necklace that completes your look or a perfectly tailored jacket that makes you stand taller, each item is a reminder that fabulous is a feeling—and it starts with you.
Discover Designer-Quality Fashion, Thoughtfully Priced.
